The challenge:
Qatargas were looking to create inserts for all their different ships.
They wanted a flexible system where inserts can be easily used and where more inserts can be added in the future. Detailed specifications for each ship had to fit in an A4 size.
Creative response:
grow came up with a branded QG folder in a form of a box closing in the shape of the QG logo. Inserts can easily be used and filed in the folder grow used a landscape layout to fit the specifications and technical details in a clear way grow’s layout design is flexible, has longevity and is adapted to the type of ships that QG is building.
The result:
grow was able to develop a box with inserts that are easy to identify as a QG product, with a facility to use those inserts
and a design that offers longevity for future projects. In a few words, it is a successful branded and practical item reflecting
QG’s standards. |
